In Japan, there has long persisted a stereotype that campervans are primarily camping vehicles, enjoyed by only a small group of enthusiasts.

However, the Shinkansen epidemic, which occurred from 2020 to 2023, has dramatically altered this perception and brought about significant changes in societal attitudes towards campervans.

In response to the need to control and prevent the spread of the epidemic, Japanese society has embraced a "new way of life" centered around avoiding what has been termed the "Three Secrets."

This newfound lifestyle has shed light on the versatility and utility of campervans, leading to their widespread recognition and adoption among the general public. Campervans are now seen as a practical means of avoiding the "Three Secrets" while still enjoying travel, serving as bases for telecommuting, and even providing isolation for infected individuals.

Previously, campervan usage was predominantly associated with older individuals seeking to enjoy their retirement lives. However, in recent times, there has been a notable surge in interest from families with young children and individuals who value a lifestyle centered around hobbies.

This expanding demographic indicates a growing appreciation for the appeal and versatility of campervans, which can be utilized not only for outdoor activities and travel but also for various other purposes including business needs and disaster preparedness.

Central to the popularity of campervans is their role as movable private spaces, primarily used for sightseeing, visiting hot springs, and indulging in delicious cuisine. While the notion of "parking and sleeping anywhere" may not be feasible outside of Japan due to safety concerns, many Japanese campervan users make use of designated service areas and parking lots on highways or rest stops on ordinary roads during their travels.

However, it is essential to adhere to certain guidelines when utilizing these public facilities. It is strictly forbidden to overstay or engage in camping activities that violate established etiquette. To address this issue, the Japan RV Association has formulated the "Ten Rules of Etiquette for Public Parking Lots" aimed at promoting responsible behavior among campervan users.

To solidify camping as a cultural phenomenon rather than a passing trend, Japan is swiftly developing its infrastructure to support campervan enthusiasts. As of June 2023, there are over 350 officially recognized "park-in-car campgrounds" sanctioned by the Japan RV Association.

These campgrounds offer ample parking spaces, 24-hour restroom facilities, 100-volt AC power, water and drainage facilities, and garbage disposal services, ensuring a safe and comfortable experience for campervan users.

In comparison to their European and American counterparts, Japanese-made campervans possess unique characteristics tailored to suit the local transportation landscape. A prominent example is the "Kei Camper," specifically adapted to navigate Japan's narrow roads and small parking lots.

The introduction of the compact and flexible "Mini Camper" further enhances accessibility, allowing more individuals to enjoy camping and traveling with ease.

The evolution of campervans from a niche hobby to a mainstream cultural phenomenon in Japan exemplifies the country's ability to adapt and innovate in response to changing societal needs. Moving forward, it will be intriguing to observe how this trend continues to shape attitudes toward travel, leisure, and mobility in Japanese society.